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ATA vs F Trucks

The F Trucks alternative.

F Trucks (Perth, WA) is a Canning Vale-based American-truck dealer that's been in the trade since 1996 — Ford F-Series, Chev Silverado, and GMC Sierra. They serve the WA market well; ATA is the national alternative for buyers who want a single Brisbane-built standard delivered Australia-wide, with transparent online pricing and a published behind-dash conversion process.

Who they are

F Trucks (Canning Vale, WA) sells new and pre-owned Ford F-250 / F-350, Chev Silverado 2500 / 3500 and GMC Sierra 2500. Established 1996, family-owned since 2020, with a 1,000m² Perth workshop and direct US/Canadian supplier connections. RAM servicing offered, RAM sales not their primary lane.

Where F Trucks hurts
  • WA-state focus — buyers in QLD / NSW / VIC / SA / TAS / NT have to ship the truck across the country
  • No drive-away pricing visible online — every spec is a phone call to (08) 9226 7400
  • No public Build & Price configurator
  • No published behind-dash RHD conversion process or build-tracker
  • RAM HD sales aren't their primary range
Where ATA wins

Why customers switch.

  • Brisbane workshop + Australia-wide delivery — one consistent build standard nationally
  • Live drive-away AUD pricing on every truck on /stock
  • Full Ford F-Series + RAM Heavy Duty + GMC under one roof
  • Build & Price configurator + Owner Portal for live build tracking
  • Behind-dash, firewall-back RHD conversion — factory dash + HVAC retained
  • Real customer photos and videos throughout the homepage
◆ Ready to switch?

Talk to ATA first.

Tell us what you're after — we'll come back within one business day with a real quote and timeline.